Pricing

[Joseph Rogers]

Not new to business, but am new to THIS business...I'm really having trouble seeing doing just a full wash, clay, Iron-X, and paint correction for less than 4 figures.

Is this unreasonable, to some of you guys who have been doing this awhile?

[zmcgovern45]

If that package includes a professional paint coating, then 4 figures is not unreasonable for a proper cleaning, decon, one step correction, coating installation, and misc. other details (exhaust polishing, clean glass, dress tires and trim, etc etc).

You have to judge the prices on your local market though, so there is a lot of variance in pricing among professionals depending on what their market can support (although sometimes that is just because people are afraid to ask for more money).

Do some research, find out of there is demand to support your pricing, and go for it. If you find that you are booked solid with your initial price point, then start raising them!

[parttimer]

Wow, I want to live where you live. I struggle to get $120 for a 1-step AIO on and interior. I make between $20-30 per hour on those jobs. To get to 1k I'd need to work over 30 hours on one car. Even at $50/hr your looking at 20 hours so your clientele must have money to burn.

[JSou]

Definitely not unreasonable. Although it's been hard to come by here locally. From my experience, car enthusiasts will pay the price while the common population are content with basic washes.

[davisautodetail]

I went hourly on my stuff a while ago, and can guess how long it takes for the customer. That helps them set a budget, and you can control your income better.

I usually say...this service takes probably 3-4 hours at $60-75 per, and if they say they only want to spend "XX", I can work within that budget (not everything gets the same level of clean.)

FWIW, I recently did a full correction on a 28' sailboat that cost the customer $1600, and that was with some free hours on my part.

[madmallard]

is hourly a good way to start out if new to the business?

[Kengo123]

I think that depends on your area. We wouldn't be able to charge hourly, which right now is set around $30. It would chase customers away here

[mjv231]

Great article! Subscribed..


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[rustytruck]

If you are new to THIS business why would anyone pay you top dollar?

[Saturnhusker]

I am about to do a 2013 Black Suburban I quoted him 225 for exterior and interior and that's not any paint correction. It was so dirty on the exterior I don't know what the paint really looks like except I know that he bought it new and it's black. He can afford it he owns a Bank lol. My plan is wash, clay & wax. Interior is wipe down vac and use 303 aerospace on surfaces. KISS Keep it simple simon.