Working on a logo

[DJ Richard]

I just noticed the snakes heads are cars and the bodies are streets!!!!

[CrownKote]

LOL.

This logo reminds me also of:
Numbers 21:4-9
John 3:14 and 15

A suggestion, perhaps:

For Your Vehicles' Paint Injuries Visit:

Michaels' Paint Medicine Shop...
We Will Heal Your Paint's Wounds

@ OP...I like the "shield"...Get rid of the snakes!

Bob

Good call...

Like others have said, looks way to much like a medical patch. I like the creativity though.

Now that's what I call taking a pot shot at his work....

Lol.. not intentional by any means... lol...

As a former graphic designer I would have to say, simplicity is important here. In most situations your logo will be much smaller than it is on the computer screen here. The intricate details in the lettering will not be seen (and with lower quality prints may actually look blurry or smudged).

I'm also not sold on the snakes or the drop shadow on the image either.

A standard logo for a big corporation generally only has a couple of colors. Some may have gradients, but if they do they will also have an alternative logo with less colors.

A general rule of thumb, that has been pounded into my head for the past three years, is that you should design a logo with black and white in mind. Try converting the image to black and white, or even better, print it, the xerox copy it. If is still looks good you are on the right track.


As a last thought, some of the greatest designers broke all of the rules and redefined them. =D

Great points...

I like the shield a lot but for everything but a big banner it will be very cluttered... Here is my logo and it works great as a full front business card, letterhead, etc...



With this logo I can lighten it easily and I have one of just the words in the box...

[James K]

Now it makes sense.

[michael13]

I am not a graphic designer, have little knowledge of graphic design, and I only have a fair understanding of photoshop from past use.

MatthewM: Thank you for the suggestions. I posted the full detail version on the forum as I knew it would show quite large and the details would be obvious. For print use - such as business cards - I have a slightly modified version of the logo - shown below. I do not know if it is a good idea or not to have the two logos, but you are right about details disappearing and not being obvious.

If you care to help please PM me and I will send you the PFD version of the file so you can make some changes for me.



I also have a business card is in the works. Phone number omitted as I have not purchased the dedicated line yet and do not know what the number will be.



I use us in the call to action as this is going to be a family business.

Everything can easily be changed if someone wants to help. Nothing is set in stone at this point.

Also, if anyone cares to help remove the "snakes" cars driving in circles on a road up the symbol, I would greatly appreciate the help.

Here is a link to the full detail PSD if anyone feels ambitious.
http://www.shinedoctors.com/forum_photos/logo.psd

[Wills.WindowsAndWheels]

Just wondering, what program did you use to design your logo. I need to work on one myself lol

[michael13]

I have been using Photoshop CS5. It is expensive, but if you are a student you get a great discount from Adobe (and who knows when it will come in handy again). I originally bought the program while taking a photography course and recently updated to CS5.

[CalSun Detail]

Logos should be simple. Very simple. Almost like vector art. Look at Wal-Mart, Target, Macy's, Nordstrom, Apple, Oakley, Nike, etc... They all have one to two colors and it's basically consisted of just their name.

[Belair]

^ Agreed. The design is too far fetched for a detailing business.

[michael13]

Two further revisions.
I have been working on these over the last few days.


Are they better/worse?

[Wills.WindowsAndWheels]

I say better lol