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  1. #1
    Senior Member Coach Steve's Avatar
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    Is Anyone Else Tired of All the Ceramic Pile-Ons?

    I don't know about anyone else but, I'm so completely exhausted with the whole ceramic era of detailing. Coatings, hybrids, infused this and that... Enough already! I'll be glad when the next big breakthrough hits.
    I guess I'm just venting but, it can't just be me.




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  3. #2
    Senior Member Bill D's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    I have yet to buy any ceramic product and yeah, I’m a little tired of hearing about them.
    Treat it like it's the only one in the world.

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  5. #3
    Senior Member Rsurfer's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    If it didn't work, they wouldn't make it. The next big hype will be graphene. You will see this in not only detailing supplies, but in paints, phones, lighting etc. etc..

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  7. #4
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    Most detailing products are just marketing and hype, and those that have been doing this for a long time know this well. There are a small number of products that work as advertised without any gimmicks.

    As far as ceramic products, yeah it's saturated, but they are marketed for the regular guy out there and not so much for the professional detailer, who you would assume would see beyond the hype. To this day I still have clients asking me about this 'ceramic coating' thing they've heard about, so the market is still out there.

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  9. #5
    Director of Training Mike Phillips's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    Just to chime in,


    First - some if not many of these products are the real-deal. That's why you see so much buzz.


    Second - I use and like a few of the ceramic products on the AG store and really like them and that's because they do what they are advertised to do.


    Third - I tell a little joke in my classes and in general when talking shop in person, it goes like this,


    In the time it takes me to turn in a circle, there's a new ceramic paint coating on the market


    While that's an exaggeration, and because of my artificial leg I don't turn in a circle as fast as most of you can do, (think Hokey Pokey), it's funny because all good humor is based in truth. And the truth of the matter is there are lot of new products being introduced all the time.

    I have people contact me often because they see me as the face or contact person for Autogeek. They contact me and tell me about their new paint coating, (usually), and then ask,

    What do I need to do to get this into the Autogeek.net store?


    That's when I tell them the normal canned response I've been asked to share for situations like these,



    Thank you for your inquiry. Please send your info to

    info@autogeek.net

    Your information will be routed to the correct department and if there is any interest in your product you will be contacted.

    Sincerely,

    Mike Phillips



    But just to provide some balanced perspective,

    It used to be we complained because there were so few choices in car care products, now we complain because there are so many....


    Mike Phillips
    Director of Training Autogeek & Marine 31
    IDA Board Member - Certified Detailer - Skills Validated Detailer - IDA Recognized Trainer
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  11. #6
    Senior Member Dan Tran's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    Here is the way I started to look at things:

    Despite the fact that the word “ceramic” simply means an inorganic material, it is truly a buzz word in the industry right now. Originally I was annoyed by it, but the reality is that it is helping to push things forward in our industry.

    This is especially true if you are detailing professionally. It’s created SUCH an awareness now that it is attributing to the success of detailers doing this for money. And I have been finding myself in the position to promote and sell more coating jobs because of it.

    I completely understand you are referring to the plethora of SIO2 products recently released otherwise...

    I had a woman contact me because the dealership told her to get a ceramic coating. But she’s rather have it installed by a professional detailer. But I’ll stop there.

    “Ceramic” has momentum right now. So why stop it. We know there will always be the latest and greatest.

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  13. #7
    Senior Member Kamakaz1961's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    I did the ceramic coatings and IMO there is a market for it. That being said, I went back to a great Carnuba Wax. My most recent wax is Pinnacle Black Label Reserve. I must say IMO nothing beats the wet look, depth and brilliance of a great carnuba wax. AGAIN, that IMO!!!! Additionally, I am a WAX SNOB so wax it is.

    I have 3 favorite paste waxes: 1. Pinnacle Black Label Reserve Wax 2. Pinnacle Souveran Paste Wax 3. Brand not supported by AGO so will not name it.

    As for liquid waxes: Anything Polish Angel.

    The WAX SNOB has SPOKEN!....LOL
    CJ
    2013 Mustang GT w/Track Pack 6-Speed Manual
    Save the Manual!

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  15. #8
    Senior Member Dan Tran's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    Quote Originally Posted by Kamakaz1961 View Post
    I did the ceramic coatings and IMO there is a market for it. That being said, I went back to a great Carnuba Wax. My most recent wax is Pinnacle Black Label Reserve. I must say IMO nothing beats the wet look, depth and brilliance of a great carnuba wax. AGAIN, that IMO!!!! Additionally, I am a WAX SNOB so wax it is.

    I have 3 favorite paste waxes: 1. Pinnacle Black Label Reserve Wax 2. Pinnacle Souveran Paste Wax 3. Brand not supported by AGO so will not name it.

    As for liquid waxes: Anything Polish Angel.

    The WAX SNOB has SPOKEN!....LOL
    Quite honestly, I PREFER carnauba wax over ceramic coatings.

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  17. #9
    Senior Member Rsurfer's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    Quote Originally Posted by Dan Tran View Post
    Quite honestly, I PREFER carnauba wax over ceramic coatings.
    Looks like your in the minority.

  18. #10
    Senior Member Bill D's Avatar
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    Re: Is Anyone Else Tired of All the Ceramic Pile-Ons?

    So am I. Still using carnauba and sealants.
    Treat it like it's the only one in the world.

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