Detailing: The overhype vs the truth!

[Dr Oldz]

Well I’m sure ur asking what I mean here.........


So let’s face the truth..... we all enjoy the paint polishing process! We talk about the best compound, the best polish, how many hours we spent on burnishing the paint! Yay for us right!! The polisher we use is the best, the pads we use are the best! We brag on the forums who has or did the best buffing job...... blah blah blah. Nuba, sealant or ceramic coating! Yea it’s all macho and makes look great online!

But let’s face some reality in our industry......... I would say about 3% of the common clients can tell a difference between a one step and a 3 step! They see less scratches and swirls and shiny paint! BOOM happy!

Now what really makes a true Detailer is: door jambs spotless, clean fuel filler areas, spotless glass, silky feeling leather, a clean gauge cluster, clean cup holders, a clean smelling interior, clean pedals, a natural ungreasy dash, carpet stains vanished, and so on!

The point I’m making here is to not let your ego get ahead of you compared to what is important to the client! I recall doing a 30 hour correction and the compliment I got was..... “wow, I didn’t realize how bad my windows were till U cleaned them” or “wow my seats feel nice”

Communicate with your client and find out what their concerns are(and fufill them) and you can be very successful in this industry!

[Aaryn NZ]

Well said Dr Oldz.


Aaryn NZ.

[Bill D]

This is the same sentiment I hear from watching detailing videos on YouTube. The kind of stuff we mention here is only important to enthusiasts. When you’re detailing for money gotta have certain priorities and stick with them to please the client.

[TTQ B4U]

Agree. Key to any success story is finding out what the customer is looking for and exceeding that expectation without going overboard. I'm all for having clients pay thousands for crazy stupid levels of detailing but that's not the market I target nor really care to have. I have zero interest in spending 30+ hrs working on a vehicle unless it's a show car with little to no road use.

[BillE]

But let’s face some reality in our industry......... I would say about 3% of the common clients can tell a difference between a one step and a 3 step! They see less scratches and swirls and shiny paint! BOOM happy!

Now what really makes a true Detailer is: door jambs spotless, clean fuel filler areas, spotless glass, silky feeling leather, a clean gauge cluster, clean cup holders, a clean smelling interior, clean pedals, a natural ungreasy dash, carpet stains vanished, and so on!

Ding ding ding!

We have a winner!

Totally agree...good post!

Bill

[Paul A.]

Absolutely agree.

[LSNAutoDetailing]

It’s the little details that count. At the end of the day, our last pass was called “trim & detail”. That’s when the q-tips came out and all the little fine icing on the cake gets done.






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[2wookies]

My favorite thing to do is the fuel filler area, but I never mention it. Then few days later I get a text saying how surprised they were that it could brand new and never thought to clean it, all for 2 min. of work.

[Mike@DedicatedPerfection]

Well said Jim.

[Kamakaz1961]

Spot on! Keep on rocking!