Studdabaker
06-09-2015, 07:21 AM
Hello,
I put myself through college by detailing cars back in the early 90's. I found it to be an excellent match for any young man as it is lucrative and instantly gratifying, with the occasional drive in an expensive sports car.
My son is now 16 yrs old and i would like to have him start a Detailing business along with a friend. My niche market is the "production" detail for cars that are used in commuting and everyday life. I have done a small sample sized market survey and found that most of the people that fall into this category have never had their vehicles professionally machine buffed and cleaned. There seems to be three main drivers; 1) Don't recognize benefits, low priority 2) convenience 3) High cost
I believe there is an unmet need lurking in that data. My idea is to offer a mobile detailing service in a small geographical area that would be done in their driveway to counter the inconvenience factor and lower overhead costs would enable me to undercut the brick and mortar shops on price. Now the biggest hurdle is getting people to understand the benefits. That part I am still working on.
I would like to hear from anyone with an opinion on any ideas or hurdles to overcome with a mobile detailing service.
Thanks.
Jerry
I put myself through college by detailing cars back in the early 90's. I found it to be an excellent match for any young man as it is lucrative and instantly gratifying, with the occasional drive in an expensive sports car.
My son is now 16 yrs old and i would like to have him start a Detailing business along with a friend. My niche market is the "production" detail for cars that are used in commuting and everyday life. I have done a small sample sized market survey and found that most of the people that fall into this category have never had their vehicles professionally machine buffed and cleaned. There seems to be three main drivers; 1) Don't recognize benefits, low priority 2) convenience 3) High cost
I believe there is an unmet need lurking in that data. My idea is to offer a mobile detailing service in a small geographical area that would be done in their driveway to counter the inconvenience factor and lower overhead costs would enable me to undercut the brick and mortar shops on price. Now the biggest hurdle is getting people to understand the benefits. That part I am still working on.
I would like to hear from anyone with an opinion on any ideas or hurdles to overcome with a mobile detailing service.
Thanks.
Jerry