The people that would watch this show and then purchase the products I would say are typically the same people that I describe in this article, The difference between a swirl and squirrel
I was posting in another thread and just posted this,
Originally Posted by Mike Phillips
I don't ever try to tell people how to run their business, but instead just try to offer some balance to the conversation because as a detailer, one of their goals is to make a profit and multiple step buff jobs take more time and if your customer doesn't know the difference between a swirl and a squirrel then just make their paint clean and shiny and move forward.
And seriously, I don't want to tell anyone how to run their business but I often times see a trend that goes like this,
- Person gets interested in detailing, starts reading forums and gets the bug.
- Takes the leap and starts purchasing pads, products and tools to start detailing for money.
- Loses focus, probably because of one segment of the type of work shared on forums, (show car detailing), and decides to start out doing show car style detailing where they're using a multiple step system to create show car finish.
Nothing wrong with the above scenario except if you're buffing out daily drivers for people that are not really into their car as a hobby, then you're not matching your services to their needs.
Most people just want a clean interior, shiny black tires, clear glass and shiny paint, they don't know the difference between a swirl and squirrel
. For clarification... This is a Squirrel These are Swirls
If you spend too much time on the paint for someone that probably won't appreciate your efforts as much as you, and probably doesn't want to pay for your efforts, then you're doing them a disservice and you're doing yourself a disservice in your pocket book.
If you have a customer that wants to pay for a multiple-step process then by all means go for it. But if your customer fits the daily driver description, then keep your focus and do a great job but do a fast job and by fast I mean wash, clay and use a one-step cleaner/wax.