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  1. #1
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    More Menzerna Confusion...and Maybe a New Powerlock



    Menzerna Power Lock Polymer Paint Sealant, Menzerna auto sealant, car sealant, paint sealant protectant

    I guess the Menzerna USA products are becoming Jescar (I presume the first half of that name is CEO Jeff Silver's initials). The plus side of this is that perhaps the new German Power Lock Ultimate Protection will be available here soon.

  2. #2
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    Quote Originally Posted by Setec Astronomy View Post


    Menzerna Power Lock Polymer Paint Sealant, Menzerna auto sealant, car sealant, paint sealant protectant

    I guess the Menzerna USA products are becoming Jescar (I presume the first half of that name is CEO Jeff Silver's initials). The plus side of this is that perhaps the new German Power Lock Ultimate Protection will be available here soon.
    Same great formula, new name.

  3. #3
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    Quote Originally Posted by Nick@Autogeek View Post
    Same great formula, new name.
    Yeah, that seems to be the Menzerna story...I can't keep up anymore with all the name changes People post a product name, and I'm like "what is SF3800?" Oh, it's what used to be called SF4500...wait, what's SF4500? Oh, that used to be PO85RD...

  4. #4
    Super Member Detail-Impressions's Avatar
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    Quote Originally Posted by Nick@Autogeek View Post
    Same great formula, new name.
    More Menzerna Confusion, YES

    At this point we need a chart with old to new names of the polishes, like the polish charts of aggressiveness, all for the Menzerna product line.

  5. #5
    Newbie Member jsilver6's Avatar
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    I hope that the chart below will help to reduce the confusion with the Menzerna factory relabeling of the automotive polishing products.



  6. #6
    Super Member FUNX650's Avatar
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    Quote Originally Posted by jsilver6 View Post
    I hope that the chart below will help to reduce the confusion with the Menzerna factory relabeling of the automotive polishing products.


    ^^^Thanks!^^^


    Bob
    "Be wary of the man who urges an action in which he himself incurs no risk."
    ~Joaquin de Setanti

  7. #7
    Super Member Kamakaz1961's Avatar
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    There newest Detail Spray is called Jescar. I got a bottle of that too. That is (I believe) for North America Branding
    CJ
    2013 Mustang GT w/Track Pack 6-Speed Manual
    Save the Manual!

  8. #8
    Newbie Member jsilver6's Avatar
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    I had written a brief explanation elsewhere of our new direction and thought it might be a good idea to include it here. We have been so involved in making these changes and preparing for SEMA that we did neglected to properly get the word out about Jescar Finishing Products. Here is the message that hopefully helps to explain what is happening:

    Jescar has been the representative and importer of Menzerna products since 1978 for the North American market. Jescar has been supplying buffing and polishing products and supplies to industrial finishing market such as furniture, musical instruments, metal finishing, and automotive beginning in 1999. Our concentration in the guitar market led to our development of Jescar fret wire which is now the international standard for all guitar manufacturers. Our work in the automotive market began with supplying the OEM assembly plants with newly developed polishes that proved to be great performers against the major existing supplier. We entered the detailing market by introducing some of Menzerna's OEM polish formulations, and the products were very well accepted by the detailing community. We soon realized that having only a medium compound and a polish were too limited, so we worked with various international chemical companies to develop our own high performance products that were not available from Menzerna. The result was our Power Lock polymer sealant, followed by Paint Refresh detail spray and Color Lock carnauba wax, all sold under the MenzernaUSA brand as supplements to the core Menzerna polishing compounds. With the success of these MenzernaUSA products and requests to expand the line further, we made the decision to rebrand the MenzernaUSA products under our Jescar company name. The result is our new brand name, Jescar Finishing Products. This decision coincided with the new Menzerna labeling program which was necessary to create an international labeling standard that did not exist before.

    With the rebranding to Jescar we took the opportunity to improve the Power Lock with additional advanced polymers, and now the product is known as Power Lock Plus. Color Lock and Paint Refresh will remain the same formulations as before. We are nearing completion of our development of additional new detailing products that will be introduce in 2016. This will expand our Jescar Finishing Products offering to provide a complete system of Menzerna polishing compounds with innovative detailing products from Jescar.

    We are working on the redesign of the Jescar website which will have two major sections: Jescar products for the guitar/musical instrument market and Jescar Finishing Products for compounds and detailing products.

    I hope that this explanation provides some insight into our new direction and would be glad to answer any questions about our new product lineup.

    Jeff Silver
    Jescar Finishing Products
    MenzernaUSA

  9. #9
    Super Member Mike Honcho's Avatar
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    Thanks Jeff! I'll be using your products for the first time Saturday and can't wait!!!
    Mike Honcho

  10. #10
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    Re: More Menzerna Confusion...and Maybe a New Powerlock

    Thanks for the chart, that should help a lot.

    Quote Originally Posted by jsilver6 View Post
    With the rebranding to Jescar we took the opportunity to improve the Power Lock with additional advanced polymers, and now the product is known as Power Lock Plus.
    Is this a different product from the Menzerna Power Lock Ultimate Protection?

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