Upselling techniques?

[Dan Tran]

Hello folks of AGO!

Curious here of what mobile detailers and detailers alike do to up sell their service.

Example: Has anyone ever only booked for an interior detail, finished and buffed out say the back bumper/quarter panel to entice/show the car owner the potential beauty of their car? Something along the lines of "An educated customer is a buying customer"

I don't know if this is wise, but I'll respect any efforts and ideas.

[AGOatemywallet]

I object to the word "tricks"

[Dan Tran]

I object to the word "tricks"

Either way, how do people in the business go about with the idea of up sell. Or is it rather about how a customer just knows what they want at the time and that's it.?

[Heisenberg]

Don't buff out the car without asking them if that's what you were implying with your original post. You can educate the customer without performing the service - you have to make them see the value in whatever it is you're offering above and beyond what they've already purchased.

If someone comes in for a basic wash and wax, you might educate them on the benefits of using a more durable sealant if that's something you charge more for. You need to align what you're selling to the type of customer you have as well. I always ask people if there's anything that they are specifically bothered by on their car whenever I have my initial contact. They always mention one or two things that finally pushed them over the wall in wanting a detail and I can take the opportunity to see what kind of things stick out to them the most.

[Dan Tran]

Don't buff out the car without asking them if that's what you were implying with your original post. You can educate the customer without performing the service - you have to make them see the value in whatever it is you're offering above and beyond what they've already purchased.

THANK YOU SO MUCH FOR YOUR RESPONSE!

Sorry my choice of words are the not best. Anyhow, besides fishing for ideas of up selling, I just want to see if anyone was bold enough to take those steps.

[vanev]

The best way to upsell is to do a great job at the task contracted for.
Let your work speak for you.
A lot of times the customer will see your work, and simply want more.

[FUNX650]

Curious here of what detailers
do to up sell their service.

Example:
Has anyone ever only booked for an interior detail,
finished and buffed out say the back bumper/
quarter panel to entice/show the car owner the
potential beauty of their car?

Something along the lines of
"An educated customer is a buying customer".

Don't know if you would get paid, or not, for
an initial effort (may provide "word-of-mouth"
for future paying detailing jobs)...but below
is a link {Good read, IMO.} to what I believe
you are alluding to:


http://www.autogeekonline.net/forum/...test-spot.html


Bob

[Dan Tran]

Don't know if you would get paid, or not, for
an initial effort (may provide "word-of-mouth"
for future paying detailing jobs)...but below
is a link {Good read, IMO.} to what I believe
you are alluding to:


http://www.autogeekonline.net/forum/...test-spot.html


Bob

Awesome read! Thanks for pointing it out

[kevincwelch]

I agree with everyone here.

"Tricks" is a bad word. No one likes a pushy salesman or feeling pressured.

Simply doing an excellent job at what is requested and pointing out areas that could be improved through education are the ways to get clients to work with you. Obviously if the customer isn't interested, you move on with their request. Only when the customer wants something that you don't think is the right thing to do or may result in damage, you have to redirect them.

(Sent from my mobile device.)

[Dan Tran]

I agree with everyone here.

"Tricks" is a bad word. No one likes a pushy salesman or feeling pressured.

Simply doing an excellent job at what is requested and pointing out areas that could be improved through education are the ways to get clients to work with you. Obviously if the customer isn't interested, you move on with their request. Only when the customer wants something that you don't think is the right thing to do or may result in damage, you have to redirect them.

(Sent from my mobile device.)

Thanks you for more clarification. I figured much, but figured I'd ask.